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Touch Base! is the best and most fun way to witness real people interact with your product. Think of it as a quick but inspiring check-in with your target group, where you can gather real-time feedback and capture fresh insights for creative product development, optimization, and even communication.

 

We facilitate Touch Base! anywhere you desire - but know that we have created a super cozy basement at our office in the old center of Amsterdam. You can use this location for free to Touch Base!

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TOUCH BASE!: Product Discovery Basement

Escape from stats and figures by immersing your team in real life product experiences to spark creative flow.

The Product Discovery research method is a simple and effective solution to understand how people feel about your products and gather pragmatic points for optimization. ​

Real-life environment

By letting consumers see, touch, and engage with your products, you get direct insights into what they prefer, how they perceive things, and what actions they take. You get to see consumers interact with your product.​

Iterative Improvement

We help companies gather and analyze feedback quickly in real-time so they continue to improve their products and product communication. This way, ensuring consumers' needs and expectations are met. 

Cost and time-effective

Our product testing service is both time and cost-efficient. Here's how it works: we invite up to 40 consumers per day to spend 30 minutes interacting with your product and giving us their feedback. With this feedback, we create an insights report that will inspire your creativity. 

To keep this type of research time and cost efficient, we invite people that are relatively easy to recruit (IR > 30%). For very specific target group, pricing on request. ​

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How it works

1. Brief us about your product, research questions, target group, location and timing.

2. Join us for an online kick-off meeting to align on the setup.

3. Receive the Touch Base! plan tailored to your needs.

4. Sit back as we prepare the session and recruit participants .

5. Witness the magic of Touch Base! Immersion Day.

6. Receive a comprehensive insights report, answering all your research questions.

Good to know, we also facilitate product testing on any other location.

Please email marjolein@theconversationstudio.com for info or questions. ​

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