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For marketers, understanding customers is an essential part of the creative process. How do you connect with consumers? What do they...

Marjolein van Ballegooij, founder of Conversation Studio, was featured on the Female Leaders Podcast, an initiative by Maartje...

New products, new services, new marketing and communication ideas. Enjoy letting loose and in no time you have hundreds of new ideas....

The new iPhone is coming. By the way, there's also a new vacuum cleaner on the way, a new electric shaver, a new iron, a new mop, a new...

Every company that prioritizes customer centricity can't ignore 'empathizing with the customer.' And for good reason: gathering insights...

Op donderdag 23 november 2023 vindt Nima B2B Xchange plaats. Het idee van dit event is om B2B-marketing meer op de kaart te zetten en...

The festival season is in full swing, and with the sun finally shining, the ideal festival experience is upon us: basking outdoors in the...

On Amazon.com I can choose 766 types of electric toothbrushes, 4.000 laptops over $500 and 797 cordless drills. In this ocean of...

Auteur: Marjolein van Ballegooij Gepubliceerd in Marketing Tribune op 22-05-2020 De lente is op dreef en dat betekent dat er weer...

Auteur: Marjolein van Ballegooij Gepubliceerd in Marketing Tribune op 3 december 2020 Net Black Friday en Cyber Monday achter de rug,...

Auteur Marjolein van Ballegooij Gepubliceerd in Marketing Tribune 10-09-2020 Over de trend ‘van bezit naar gebruik’ en...

Auteur: Marjolein van Ballegooij Gepubliceerd in Marketing Tribune 17 februari 2021 Nu we met zijn allen en masse online aankopen doen,...